Liquid Death founder Mike Cessario on branding a water company like an energy drink / punk band — disrupting the category with a brand…
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Earlier interview with Mike Cessario (Liquid Death founder) about his Gary-Vaynerchuk-pedigree branding approach — rethinking water…
Non-business personal episode: Sam and Shaan share their thoughts on the George Floyd protests, the riots and looting, and how the moment…
Sam and Shaan give their thoughts on Black Lives Matter, renting vs buying and the housing market during 2020's economic turmoil, plus a…
Alexa Von Tobel on founding LearnVest (financial planning software for everyday Americans), dropping out of Harvard, mission behind the…
Shaan argues that if you don't want a traditional job you should start creating content. He reflects on the MFM origin, stats and goals,…
Shaan interviews Greg Isenberg on youprobablyneedahaircut.com: a booking platform that matches home-bound customers with local mobile…
James Altucher tells the story of making and losing money during the dot-com era, losing $1M a week, witnessing 9/11, and rebuilding his…
Sam and Shaan interview James Altucher about losing his entire net worth around 9/11 and rebuilding it, his approach to angel investing (he…
Randy Hetrick on inventing TRX suspension straps as a Navy SEAL, developing the product commercially, scaling the fitness brand, angel…
Early-pandemic episode (May 2020) on business opportunities from coronavirus second-order effects: outdoor/travel rebound, personal-habit…
Profile of Richard Barton's billion-dollar businesses and the unifying thesis 'information wants to be free' — markets that bring…
Sam and Shaan share how they plan to grow the My First Million podcast with concrete podcasting tips and strategies. A short, no-chapter…
Sam and Shaan discuss entrepreneurial life, mindset, motivation, business ideas, and advice in an early My First Million episode. The…
Shaan discusses Tony Robbins, emotional control, stopping a panic attack, changing how you feel, and the role of language in personal…
This Behind The Hustle episode follows vanlife during the pandemic, including the van, building it, national forests, masks, and support…
Shaan and Sam discuss what it takes to become rich, with topics including Sway, virality, deepfakes, fake people, political ads, JD Power,…
Kara Goldin (Hint Water) on quitting diet soda to start Hint, the early Google ad break that scaled the brand, raising from a family office…
Brent Beshore (Permanent Equity, ~$250M AUM) breaks down small-business private equity: what PE actually does at this scale, the 'before…
Andrew Dudum (Atomic, hims, hers) on Atomic's company-incubation model, the hims portfolio, the founder-resident program, how hims hit $1M…
Behind-the-Hustle episode on the $54B US wedding industry during COVID: couples marrying via Zoom and Facebook Live, with stories from The…
Pre-pandemic full-podcast (03/26/2020) catch-all: coronavirus, house arrest, Founders at Work, YC Bash, DayQuil/Moons pivots, Khan Academy,…
Exit Strategy S1E1: Thrive Market co-founder Nick Green on the origin story, hustling to launch, the membership model, tech stack and IP,…
Recorded in March 2020: Sam and Shaan on where they think the Coronavirus situation is at, where it's headed and what listeners can do to…























