My First Million
Marketing so good, you couldn’t tell it’s a scamShaan Puri and Sam Parr unpack the marketing playbook De Beers used to get men to spend roughly 20% of their annual income on diamonds,…
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889 episodes
My First Million
3 times life put me in my placeSam Parr and Shaan Puri share three personal and business embarrassments and the lessons they drew from them, including 'You Can Make Hell…
My First Million
How to find and exploit the "glitch" that can make any business take offThis episode covers marketing "glitches" that help businesses break through, using examples such as a dentist campaign, Squatty Potty,…
My First Million
3 businesses we think are about to blow upSam and Shaan profile three trend businesses they expect to take off: an oxytocin-dosing product or service tapping the booming…
My First Million
We tested Instinct, Muse and Grokbot. They’re ridiculous.Sam and Shaan test and review three AI products: Instinct, Muse and Grokbot, comparing their intelligence and usefulness in a 'highest ELO…
My First Million
There’s proof that we are living in a simulation! (ft. MIT Scientist)An MIT-affiliated guest joins Sam and Shaan to argue the simulation hypothesis, weaving in ancient religions, quantum physics, UFO/glitch…
My First Million
Do this and you’ll thank yourself on Jan 1stSam and Shaan spend the 99-day stretch before New Year on personal-productivity habits — Parkinson's Law, Six Thinking Hats, keeping…
My First Million
People are doing $100M+ in sales on this app (ft. Whatnot founder)Grant, founder of Whatnot (livestream shopping marketplace), traces the company from 30 sales to roughly $2.3M GMV in year 1, $163M in year…
My First Million
Sam Altman's coach destroys your limiting beliefs for 86 minutes straightJoe Polish, Sam Altman's long-time coach, walks Sam and Shaan through 86 minutes of mindset work: limiting beliefs, the mind/heart/gut…
My First Million
8 (stupidly simple) rules to grow on social mediaSam and Shaan's eight rules for organic social growth: pick a narrow 'who', talk about what they care about (not what you want to say),…
My First Million
David Rubenstein: the dollar will go down in valueDavid Rubenstein, Carlyle Group co-founder, talks about growing the firm from $5M to $500B AUM, scrappy early private equity, recruiting…
My First Million
Tony Hawk inspiring us for 72 minutes straight72-minute Tony Hawk sit-down: meeting him in Ethiopia, the economics of skate parks, the run-up to landing the 900, the licensing arc of…
My First Million
A high school dropout reveals how he built a $200M brandSam Parr sits down with the founder of IM8, a premium daily-supplement brand backed by David Beckham, who reportedly hit $100M in revenue…
My First Million
How to use your "useless” hobby to make moneyA grab-bag of hobby-monetization ideas: scent social clubs (subscription perfume/perfume-tasting events), museum hacks (after-hours tours,…
My First Million
7 things Bezos, MrBeast & Thiel do that you don’tSam and Shaan distill seven founder moves used by Bezos, MrBeast and Peter Thiel: option drop, friction-removal services, 1-bit…
My First Million
How a $5B founder is using AI (3 tutorials)Sam and Shaan walk through three AI workflow tutorials reportedly used by a $5B founder: a 'Robot Executive Staff' morning routine with a…
My First Million
$2B founder reveals the niches that can make you $$$ (ft. Allison Ellsworth, Poppi)Allison Ellsworth, founder of Poppi (prebiotic soda) and the Shark Tank deal that bootstrapped the brand, walks through the $70M branding…
My First Million
3 low competition businesses with massive demand in AmericaThree founder interviews framed as 'low competition, high demand': Rishi Talati on Hot Plate (AI friend/companion app), Ajay Mehta on Tolan…
My First Million
3 low competition businesses minting MILLIONS right nowThree founder interviews on businesses the hosts claim are low-competition and minting millions: Nick Haschka of OnPoint Generators…
My First Million
Super niche businesses making millions in 2026Three founder interviews on businesses the hosts frame as super-niche and minting millions: Raghav Gupta on Posha (an AI-powered countertop…
My First Million
4 wild AI predictions from a $39B tech founderSam and Shaan sit down with Brett Adcock, founder of Figure AI (~$39B humanoid-robotics company), for a forward-looking conversation. They…
My First Million
How to find businesses with (almost) zero competitionSam and Shaan riff on the 'art of noticing' — flagging overlooked opportunities — and share their own noticing prompts: childhood…
My First Million
9 killer $10M+ business ideas in 56 minutes (take notes NOW)Sam Parr and Shaan Puri run through nine $10M+ business ideas, including reverse vacations, a rap-battle/UFC hybrid, giant claw machines,…
My First Million
If you aren't selling these 4 things, you Will FailSam Parr and Shaan Puri riff on a Hacker News comment about the highest-value thing to sell, a Diet Coke negotiation tactic, "saving lives…