The economics of personality tests: Myers-Briggs history, the Grit Scale, and a deep-dive on Cognition Labs (a startup monetising…
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890 episodes
Mixed episode profiling a $27M-ARR gardening influencer, the marketing story behind Hass avocados becoming #1, a new 'man camp' movement, a…
News commentary riff on Elon's OpenAI lawsuit, single-purpose robots, self-driving lawn mowers, robot line cooks, op-ex vs cap-ex, UBI for…
Ramit Sethi discusses why buying a house may not make financial sense, including the real cost of ownership, buying for desire, paying cash…
The episode breaks down business tactics used by authors, including James Patterson's hit-making formula, Jack Carr's product placement,…
The episode is a grab bag of business finds: a VC deal-flow hack, Reddit-based group therapy, the 10M Hormozi bump around Skool, breaking…
The hosts discuss tracking Nancy Pelosi's trades, Google's AI controversy as a possible buying moment, index funds versus individual…
Sam and Shaan decode the personalities behind Egon Durban (Silver Lake), Ari Emanuel (Endeavor/WME), Dana White (UFC) and the Fertitta…
Headline idea is an AI presentations startup with a 500M-customer market (Beat PowerPoint/Keynote with AI). The actual chapters sprawl:…
WPBeginner founder Syed Balkhi lays out three of the biggest opportunities of 2024: offshore bookkeeping white-labelled to US accountants,…
Sam and Shaan's writing playbook: why-not-how persuasion at scale, clarity of thought, headline-first drafting, copywork warmups, fast…
Three counter-intuitive winners: Jenni AI scaling from $2K MRR to $300K MRR with a 'zoom-in' pivot (narrow AI writing assistant for…
Sam's mother-in-law started a pillow side hustle that hit $1M in her 50s; they riff on Mad Muscles (gym-themed brand), how to bet on…
Sam and Shaan run 'Stock-a-palooza': five reasons to buy brands not stocks, Shaan's pick TKO (UFC/WWE parent), Sam's pick Ferrari, LVMH as…
The greek-tragedy origin story of MindGeek/Pornhub: who's the new king of porn, the Bill Ackman vs Pornhub clash, the reported $77M exit,…
Sam on going from intern to CEO in 6 months: work WITH not FOR, write an internal newsletter, present your work well, be a maker not a…
Noah Kagain (AppSumo, ~$80M ARR) breaks down his 'now not how' mentality, the upside of asking, the Airbnb sales formula (cold outbound +…
Six kidult-toy ideas positioned to be LEGO-class: adult LEGO/Kidult market trends, Tamagotchi for millennials, K'Nex 2.0, easier Rubik's…
Mixed news/ideas episode: Follow Up Boss sold for $500M, Boring Mattress's niche DTC playbook, Pieter Levels' solo SaaS output, Bryan…
Shaan and Sam brainstorm weird million-dollar ideas with Morning Brew CEO Austin Rief: a $120M Gen Z Bingo concept, a Pizza-Binge Eating…
Tony Robbins ($7B empire, coached Ray Dalio, Conor McGregor and Mandela) gives Shaan a 48-minute coaching session: how he became Tony…
Ankur Nagpal (Teachable founder, $250M outcome) lays out 10 tax loopholes every founder should know: QSBS (the most generous break), why…
Episode #540: eight wild ideas generated over drinks — Habit Island (gamified habit app), Fake Tate (deepfake-celebrity social-accounts),…
Sam and Shaan recap lessons from spending 48 hours with billionaires including MrBeast, Andrew Wilkinson, and Joe Gebbia. They discuss…























