Good ideas start with a conversation.

Greg and DTC marketing legend Nik Sharma critique the best and worst DTC brands on the internet: what the Honest Company is doing wrong,…

Harley Finkelstein (Shopify President) on growing up in Montreal, the value of non-obvious mentors, how to DM your heroes, and finding…

JT Barnett (BarnettX / CreatorX, helps SMBs and Fortune 500 companies create content) on TikTok: the difference between TikTok trends and…

Dave Rogenmoser (Jasper) on what makes an AI-first product actually work — niche selection, talking to customers, solving a real workflow…

Jackson Greathouse Fall (HustleGPT, designer) joins Greg to talk about the tweet that turned his life around overnight, current limitations…

David Spinks (CMX) on sabbaticals as a forcing function for change, AI community managers that handle routine engagement inside paid…

Greg talks with Trung Phan (Not Investment Advice, SatPost, ex-Hustle) about working at The Hustle, owning your distribution, and getting…

Josh Dorkin (Bigger Pockets founder, real-estate community) joins Greg to share the story behind Bigger Pockets, the difference between…

April MacLean walks through three community-based products doing it right: Lomography (product community for film-camera nerds), View from…

Emerson Spartz (Dose, MuggleNet) and Greg on becoming a super-learner, finding leverage points for new businesses, how Emerson sees AI, the…

Danny Postma (This Model Does Not Exist, ProfilePicture.ai, Headlime sold to Conversion.ai) on AI-generated influencer content, building AI…

Chris Josephs of Autopilot (the copy-Pelosi-trades app) on how memes and pseudo-memes drove a top finance-app ranking. Covers meme formats,…

Brent Beshore (Permanent Equity) on micro private equity: argument for annual investor letters, Permanent Equity 101, applying kaizen to…

Ship 30 for 30 founders Cole and Bush on gamer mindset: how esports-style obsessive attention transfers to business, how to start writing…

Sahil Lavingia (Gumroad) on being radically honest about his 2023 priorities, robots replacing humans (yes or no), the most valuable…

Solo year-in-review episode: best products under $100, most underrated and overrated companies, best and worst decisions, favourite YouTube…

Em Herrera (Night Ventures) on creator-VC partnerships, Dunbar's Number applied to communities (Isenberg's Number), the four types of…

Nick Huber (Sweaty Startup) returns for a wealth-building conversation: finding a niche in real estate, sweaty startup opportunities, using…

Austin Rief (Bevel, formerly Morning Brew) on why every creator needs a newsletter: the verticalisation of email, deconstructing Mr Beast's…

Greg talks with Michael Karnjanaprakorn (Skillshare, Otis) about money, wealth, choosing a niche, personal holding companies, and the…

Ben Tossell (Makerpad founder, no-code democratizer) joins Greg on how writers can use AI to become more creative, productive and…

Jack Butcher (Visualize Value) explains his pivot from running a design agency to building products for a community he understood: testing…

David Perell (Write of Passage founder) joins Greg to discuss building Write of Passage, having a bad 2-year plan but a great 10-year plan,…

Conversation between Greg and Danny Trinh (product designer at Snapchat) on Partiful event invites, Eventbrite UX, Web2 vs Web3, missing…