#261 - Former NFL Player Sells Ice Shakers for $20,000/Month Income

Synopsis
A former NFL player in Texas launches an insulated shaker bottle brand and reaches about $20,000 in monthly revenue within six months. The episode is about leveraging an athlete's personal brand to sell a consumer drinkware product.
Ideas in this episode
- Athlete brand licensing
A former NFL player in Texas launches an insulated shaker bottle brand and hits about $20,000/month within six months. The episode is framed as leveraging an athlete's personal brand to sell consumer drinkware.