Crypto paid newsletter
Run a paid email newsletter that covers crypto markets, theses, and deal flow, monetized via subscriptions.
The idea, in plain language
A crypto paid newsletter sells market commentary, theses, deal flow, or crypto education by email subscription, sponsorship, affiliate, or media exit value. Customers are crypto-curious investors, traders, builders, or sponsors who want distilled market narratives. It requires writing consistency, market credibility, distribution, SEO, affiliate know-how, and risk tolerance; the videos cite a Wordle clone making $10,000,000 before losing everything, Milk Road as an 8-figure crypto-media business, Shaan selling Milk Road, Bitcoin at $26K with a $1M-in-90-days prediction, and Raoul Pal claiming he 10X-ed money with crypto. The useful business lesson is media distribution and project selection, while much of the crypto content is market commentary rather than an operating plan.
Where the sources agree
- Crypto media can become valuable when it owns attention during a high-interest market cycle.
- Fast copying or adapting proven formats is repeatedly presented as a viable project-selection strategy.
- Distribution, SEO, brand, and competitor awareness matter at least as much as the content itself.
- The category is volatile and can shift from huge upside to loss or irrelevance quickly.
Where they differ
- The Wordle-clone episode is about viral app arbitrage and only partly about Milk Road or newsletters.
- The Milk Road sale episode focuses on buyers, SEO affiliate tactics, and why Shaan sold rather than daily newsletter operations.
- Raoul Pal and Balaji-related episodes are macro crypto thesis discussions, not paid newsletter playbooks.
- MFM #200 frames Milk Road as an 8-figure crypto-media business and discusses when to go all-in.
- Some episodes imply copycat speed is the opportunity, while others imply expert conviction and brand are the moat.
What each source says
MFMThis App Entrepreneur Made $10,000,000 By Cloning A Viral Game
Ben Levy discusses a Wordle copycat app that made $10,000,000 and then lost everything, plus Milk Road and project selection.
Watch on YouTubeMFMHow To Make $100 Million By Copying An Existing Business (#474)
MFM applies a copy-existing-business strategy to Milk Road, Particl, OnlyPaige, and other smaller-vertical opportunities.
Watch on YouTubeMFMBREAKING: Shaan Sells the Milk Road - A Conversation With the Buyers
Shaan talks with Milk Road's buyers about the sale, SEO affiliate tactics, gambling affiliates, gold, and competitor comparison.
Watch on YouTubeMFMRaoul Pal Explains Why He Went All In On Crypto
Raoul Pal explains why he went all in on crypto, including a 10x-money claim, NFTs, and crypto's possible music-industry impact.
Watch on YouTubeMFMBalaji's Prediction: Bitcoin Is Going From $26k To $1M in 90 Days (#434 Pt.1)
Anthony Pompliano and the hosts discuss bank failures, Bitcoin at $26K, Balaji's $1M-in-90-days bet, and digital catastrophe framing.
Watch on YouTubeMFMWhen to Go All In on an Idea & the Crypto Exchange That Could Have Been | My First Million #200
Sam and Shaan discuss performance versus brand advertising, Milk Road as an 8-figure crypto-media business, and when to go all-in.
Watch on YouTubeindie-hackers#270 – Exiting for Millions in Under a Year with Shaan Puri and Ben Levy of The Milk Road
Shaan Puri and Ben Levy of The Milk Road discuss content creation, creative monetization, growing a crypto newsletter brand, and exiting the business for millions in under a year.
Listen on Indie HackersTools people use for this
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