#1092 - Twelve Months of Experiments Leads Coach to Clarity

Synopsis

A career coach runs twelve months of experiments with different client segments, marketing channels and offers until she finds her ideal clients. The episode is about iteration and positioning rather than a specific product.

Ideas in this episode

• High-ticket coaching

  A career coach runs twelve months of experiments across client segments, marketing channels, and offers to find her ideal clients, illustrating iteration and positioning for a coaching practice.