#2012 - Office Assistant Profits from Anime Imports

Synopsis
An anime-loving office assistant notices US stores lack Japanese anime merchandise and builds a side hustle importing and selling those items. The episode covers niche importing of a culturally specific product.
Ideas in this episode
- Character / IP-led ecommerce brand
An anime-loving office assistant built a side hustle importing and selling Japanese anime merchandise that US stores did not carry. The episode covers niche importing of a culturally specific character-driven product.
- Vertical commerce brand
An office assistant turned a gap in US anime merchandise into a niche importing side hustle focused on Japanese character products. The episode walks through sourcing and selling this culturally specific vertical.