#119 – Sales Tips Every Founder Should Know with Steli Efti of Close

Synopsis

Steli Efti, founder of Close.com (a profitable CRM doing many millions in revenue), shares founder-specific sales tactics. He covers outbound, hiring salespeople, closing tactics, and sales playbook essentials for early-stage founders.

Ideas in this episode

• Lightweight CRM SaaS for small sales teams

  Steli Efti's Close.com became a profitable, many-millions-revenue inside-sales CRM, and the episode centers founder-led sales, outbound and hiring a first rep.