#265 - Consultant Spends $200 on Advertising; Creates Million Dollar Leather Business

Synopsis
A consultant invests about $200 in ads to demonstrate e-commerce success to his clients and accidentally builds a million-dollar leather goods brand in the process. The description highlights the low ad spend versus the seven-figure outcome, implying strong margins on the leather products.
Ideas in this episode
- DTC ecommerce brand
A consultant spent about $200 on ads to demo e-commerce for clients and built an accidental million-dollar leather goods brand on the side. The episode stresses strong margins from the small initial ad spend.