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Side Hustle School8mPodcast

#642 - German DJ Turns Up Profits with Magic Marriage Mixes

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Synopsis

A German DJ first tries and fails at selling an online course, then pivots to a more provocative DJ-mix product aimed at weddings and finds a profitable audience. The episode covers digital product pivoting and DJ-specific audio products.

Ideas in this episode

  • Custom DJ mixes for weddings and events

    Side Hustle School tells the story of a German DJ whose online course flopped but who then pivoted to selling DJ mixes targeted at weddings and found a profitable audience.