Greg Isenberg25m32.1K views

Tutorial on how to write tweets with man who gets 1B+ impressions per year

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Synopsis

Nick Huber breaks down how he earns 1B+ impressions/year on X: a 'wow' first line, take a hard un-nuanced stance, back it up with strongly-written copy, follow up by doubling down, use video where possible, and prime the algorithm with high-engagement posts so a 'business ask' lands. The lesson is that nuance doesn't go viral, but thoughtful controversial takes do.

Ideas in this episode

  • Twitter growth / strategy channel

    Nick Huber on earning 1B+ impressions/year on X with a 'wow' first line, a hard un-nuanced stance, copy that backs it up, doubling down, video where possible and priming the algorithm with high-engagement posts.