My First Million26m88.1K views

Ramit Sethi Shares Bootstrapping Tactics for I Will Teach You To Be Rich – Hustle Con 2016

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Synopsis

Ramit Sethi on bootstrapping IWT (I Will Teach You To Be Rich) to 23M readers and a paid-courses business, the psychology of pricing, overcoming objections, the trusted-advisor philosophy, and Q&A. Personal-finance creator-economy playbook.

Ideas in this episode

  • Personal finance media site

    Ramit Sethi's premium-pricing and trusted-advisor framework supports a paid finance course for a narrow affinity audience, packaged as a self-paced six-week program with clear objections handled upfront.

  • Online course business

    Ramit Sethi's bootstrapping and trusted-advisor playbook shows how a personal-finance audience can become a paid self-paced course business through pricing psychology and objection handling.