Side Hustle Nation56m50.4K views

How She Built a 6-Figure Business Teaching People About Goats

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Synopsis

Deborah Niemann runs ThriftyHomesteader.com, a goat-focused media company built over nearly 20 years: a podcast, YouTube channel, six online courses, a 150-member paid membership, and a paid overseas goat tour to Portugal. The episode covers how she stacks six income streams in one niche, why her membership outgrew her courses, and an ad-network switch that lifted YouTube revenue from $1 to $100/month.

Ideas in this episode

  • Niche community media brand

    Deborah Niemann runs ThriftyHomesteader.com as a goat-focused media company stacking podcast, YouTube, courses, membership, and tours, with a 150-member paid community.

  • Online course business

    Niemann sells six courses as part of ThriftyHomesteader.com's stacked income, and notes her 150-member paid membership eventually outgrew her course revenue.