My First MillionMay 3, 202254m24.1K views

This Viral TikTok Ad Sold $500,000 Worth Of "Sex Chocolates”

Name: This Viral TikTok Ad Sold $500,000 Worth Of "Sex Chocolates”
Uploaded: 2022-05-03
Duration: 53 min 34 s
Description: Sam and Shaan react to how a single viral TikTok ad drove $500K of Tabs Chocolate (a 'sex chocolate' DTC brand); they also touch on Outcome Health, the Cheddar streaming-business collapse, and Steve Bartlett's Diary of a CEO playbook.

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Synopsis

Sam and Shaan react to how a single viral TikTok ad drove $500K of Tabs Chocolate (a 'sex chocolate' DTC brand); they also touch on Outcome Health, the Cheddar streaming-business collapse, and Steve Bartlett's Diary of a CEO playbook.

Ideas in this episode

TikTok virality / creator-led agency
MFM reacts to a single viral TikTok ad driving $500K of Tabs Chocolate (a 'sex chocolate' DTC brand), plus Outcome Health, the Cheddar streaming collapse and Steve Bartlett's Diary of a CEO playbook.