How to Find Customers for Your Home Service Business
Synopsis
Daniel Cronauer returns to share customer-acquisition tactics for home service businesses: yard signs, 'rock flyers,' and an aggressive 'Operation Carpet Bomb' visibility strategy, plus handling complaints and networking. He also discusses expanding into Christmas lights, the drawbacks of permanent light installations, and his experience building a gym from scratch with multiple locations.
Ideas in this episode
- Sports team / league ownership
Daniel Cronauer's episode is mainly home-service customer acquisition and gym ownership, not sports-team investing.
- Call tracking for home services
Daniel Cronauer explains home-service customer acquisition through yard signs, rock flyers, Operation Carpet Bomb, complaints handling, and networking.
- Christmas lights installation
Daniel Cronauer focuses on customer acquisition tactics such as yard signs and rock flyers, with Christmas lights as an expansion area and permanent lights as more complicated.
- Local marketing agency