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My First Million1h 1m21.2K views

Why Direct-to-Consumer Companies Are Awesome to Own | My First Million #217

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Synopsis

Shaan and Sam debate owning direct-to-consumer ecommerce businesses, including ad spend, purchase multipliers, Whoop and Allbirds, Loot, bitcoin, a breathwork app, an event better than SoulCycle, and a ranch retreat for deeper connections. The business mechanics center on DTC acquisition economics and repeat purchase behavior.

Ideas in this episode

  • NFT art project

    Video covers Why Direct-to-Consumer Companies Are Awesome to Own | My First Million #217.

  • High-ticket event / mastermind business

    Shaan and Sam debate owning direct-to-consumer ecommerce businesses, including ad spend, purchase multipliers, Whoop and Allbirds, Loot, bitcoin, a breathwork app, an event better than SoulCycle and a ranch retreat for deeper connections.

  • Meditation / wellness app

    Sam/Shaan on owning DTC ecommerce — ad spend, purchase multipliers, Whoop and Allbirds, Loot, bitcoin, a breathwork app, an event better than SoulCycle, a ranch retreat; DTC acquisition economics and repeat-purchase behaviour.

  • DTC ecommerce brand