The Side Hustle Strategy Nobody Tells You About

Synopsis

Episode 762 of the Side Hustle Show revisits the 'Buy Buttons' strategy from 2016: plug into existing marketplaces where customers are already spending rather than building an audience from scratch. The host checks which legacy platforms (e.g. Amazon, Etsy, eBay) are still viable, flags newer ones like Whatnot, Outschool, and Teachers Pay Teachers, and extends the idea to physical 'buy button' setups such as mobile coffee carts and vending machines.

Ideas in this episode

• Teacher-pays-teacher marketplace

  Teachers Pay Teachers is named as a newer 'Buy Button' marketplace where educators sell resources into existing demand, grouped with Outschool and Whatnot as alternatives to Amazon or Etsy.

• Vending machine route

  The episode extends the 'Buy Buttons' idea to physical setups, citing mobile coffee carts and vending machines as examples of placing products where buyers are already spending.

• Live shopping marketplace

  The host flags Whatnot as a newer 'Buy Button' marketplace where sellers can reach existing spend, which is presented as a live shopping channel alongside legacy platforms like Amazon and Etsy.