How to Sell a $10 Cable for $10,000

Synopsis

Chris and Nik argue print shops are ignored goldmines despite being capex-heavy, and brainstorm modernizing them with an interactive website solution. They also cover starting a GPO (group purchasing organization) for niche industries and selling high-priced FAA-registered parts to airline manufacturers. A framework for validating ideas via insider knowledge closes it out.

Ideas in this episode

• Niche lead generation

  Print shop modernization, a group purchasing organization and FAA-certified parts as niche B2B plays with high-ticket economics.