Stage 3

Build an asset

Software, content sites and channels, digital products, newsletters, marketplaces, or buying a small business. Slower to start and less certain, but the upside is not capped by your time.

Business ideas for this stage

438 ideas, most discussed first
Build an asset ideas
Tech interviewing and hiring marketplace

An online platform connecting job seekers with anonymous technical mock interviews and hiring tools, monetising through subscriptions or…

Marketplaces & Communities1 videos · 1 channels
Testimonial widget SaaS

A bootstrapped SaaS that lets websites collect, display, and manage customer testimonial widgets, sold as a monthly subscription tool.

SaaS & Software1 videos · 1 channels
Themed guided self-help journal product

A printed or physical journal product built around a popular framework or theme (such as a hero's journey) that guides users through…

Ecommerce & Products1 videos · 1 channels
Themed kids' bedtime plush products

Designs and sells themed plush toys and bedtime aids that help children wind down for sleep, marketed to parents as a calming routine…

Ecommerce & Products1 videos · 1 channels
Therapist-created kids coping skills products

A licensed therapist designs and sells printable digital activities, worksheets and audio that help children manage stress, anxiety and…

Info Products & Education1 videos · 1 channels
Toddler-monitoring smart device

Designing and selling a smart monitor for active toddlers who move beyond a traditional nursery setup.

Ecommerce & Products1 videos · 1 channels
Travel-friendly dry shampoo brand

A consumer beauty business that formulates and sells a dry shampoo designed for travelers, sold direct-to-consumer online and through…

Ecommerce & Products1 videos · 1 channels
Travel guidebook self-publishing with Pinterest traffic

An author self-publishes a destination-specific travel guidebook and drives sales through long-tail Pinterest marketing and affiliate links.

Info Products & Education1 videos · 1 channels
Travel-themed embroidered patch brand

A small apparel-accessories brand that designs and sells modern, style-driven embroidered patches inspired by travel.

Ecommerce & Products1 videos · 1 channels
Type 1 diabetes lifestyle accessory product

A small physical product (such as a sticky patch, wearable or kit accessory) sold to people with Type 1 diabetes to help with everyday…

Ecommerce & Products1 videos · 1 channels
Universal travel adapter / charger product

A hardware product designer creates and sells a single multi-standard travel adapter or charger aimed at international travellers.

Ecommerce & Products1 videos · 1 channels
Upcycled denim fashion brand

A sustainable fashion label that remakes donated and secondhand denim into new garments, sold as a DTC apparel line.

Ecommerce & Products1 videos · 1 channels
Vinyl record pressing business

A niche manufacturing business that presses custom vinyl records for artists and small labels, earning fees per unit pressed.

Ecommerce & Products1 videos · 1 channels
Web hosting reseller business

A hosting business where a student resells web hosting services and scales to thousands of customers through marketing and support.

SaaS & Software1 videos · 1 channels
Wet-shaving tutorial content business

A creator who teaches wet-shaving technique through courses, video, or live sessions and monetizes via content or related products.

Info Products & Education1 videos · 1 channels
Wishlist / gift registry platform for sex workers

A niche online platform where adult content creators host public wishlists so fans can fund gifts and items, monetized via platform fees or…

Marketplaces & Communities1 videos · 1 channels
YouTube art tutorial channel

Build a YouTube channel that teaches drawing, painting or sculpting skills through tutorial videos and monetizes via ads, sponsorships and…

Content & Media1 videos · 1 channels
Zero-waste dental floss brand

An independent consumer brand that sells biodegradable or refillable dental floss (such as silk or compostable alternatives) as a…

Ecommerce & Products1 videos · 1 channels

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