Ecommerce & Products

Custom personalised board game business

Two sisters design and sell a customisable board game based on personal memories, sold as personalised gifts for families and special occasions.

Catalog synthesis

The idea, in plain language

Two sisters in New York City designed a customisable board game based on personal memories and sold it as a personalised product for families and special occasions. Revenue is from direct e-commerce sales of the physical game, with the episode reporting $16,500 in the first four months. The customer is families and gift shoppers looking for a personalised keepsake rather than typical board-game buyers. Starting required game design, manufacturing/printing of a physical product and an online sales channel.

Where the sources agree

  • Personalised/customisable board game sold as a gift product
  • Two-person founding team of non-developer designers
  • Reported $16,500 in the first four months of sales

What each source says

side-hustle-school#620 - Sisters Create Bundle Of Joy With Customized Board Game

Two NYC sisters turned a childhood-memory board game into a personalised gift product and reported $16,500 in the first four months.

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