My First Million53m76.7K views

How We Got Our First 100 Customers (No Bulls**t, Specific Details) (#534)

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Synopsis

Twelve specific 'first-100-customers' plays Sam and Shaan have used: throw an event, floor-to-floor, magnet method, 'Made to Stick' content, no-risk offer, viral content, personal story, 'pissing in the pond,' booth babes, launchpad, David Blaine spectacle.

Ideas in this episode

  • Prediction market platform

    Sam and Shaan's first-100-customers playbook can be applied by offering a fixed-price 'first-100-customers audit' to local SaaS owners and service businesses in one regional market, packaged as a two-week engagement through a business-network outreach engine.