Brainstorming $1M Business Ideas with Tiago Forte
Synopsis
Greg talks with Tiago Forte (Forte Labs, Building a Second Brain) about diversifying as a creator, the role of gatekeepers in information sharing, and why B2B is the goldmine for online course creators. They cover benefits and drawbacks of being an independent creator, using platforms for distribution, the importance of lead magnets, and how to think about non-Internet businesses. B2B courses and lead magnets are positioned as the multi-million-dollar opportunity.