The Koerner Office44m23.4K views

How He Started a $72,000/Month Event Venue Business

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Synopsis

Alex Nelson of The Midnight Gem wedding venue in Iowa pre-booked $300K in weddings before construction finished and now does $800K+ annual revenue. He explains funding, differentiating from typical Iowa barn venues, and scaling profit through non-wedding events, alcohol sales, and on-site accommodations. The episode works through venue supply-demand and rental add-ons.

Ideas in this episode

  • Wedding venue business

    Alex Nelson's Midnight Gem venue pre-booked $300K before completion and grew to $800K+ annual revenue through differentiation and add-ons.