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Side Hustle School8mPodcast

Ep. 3182 - STORY: Personal Trainer Pumps Up Breakfast

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Synopsis

A full-time personal trainer launches a high-protein pancake product and builds it into a roughly $25,000-a-month breakfast brand. The episode profiles turning a personal-expertise niche into a packaged food CPG.

Ideas in this episode

  • Personal-problem productisation

    The episode profiles a personal trainer who packaged his high-protein breakfast recipe into a CPG pancake brand earning roughly $25,000 per month, turning personal expertise into a packaged food business.