#071 – Bootstrapping to $1 Million in Two Years as a Non-Technical Founder with Christy Laurence of Plann

Synopsis
Christy Laurence, a non-technical designer, bootstrapped Plann, a mobile app for social media planning. She traded her marketing skills to a web agency in exchange for development time, and used influencer relationships to drive growth, reaching $10,000 in first-week sales and 650,000 downloads.
Ideas in this episode
- Social-media planning app for solo creators
Christy Laurence of Plann traded her design/marketing skills for dev time, launched through influencer relationships, and reported $10,000 in first-week sales and 650,000 downloads.