Indie Hackers59mPodcast

#071 – Bootstrapping to $1 Million in Two Years as a Non-Technical Founder with Christy Laurence of Plann

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Synopsis

Christy Laurence, a non-technical designer, bootstrapped Plann, a mobile app for social media planning. She traded her marketing skills to a web agency in exchange for development time, and used influencer relationships to drive growth, reaching $10,000 in first-week sales and 650,000 downloads.

Ideas in this episode

  • Social-media planning app for solo creators

    Christy Laurence of Plann traded her design/marketing skills for dev time, launched through influencer relationships, and reported $10,000 in first-week sales and 650,000 downloads.