#851 - “The Little Mermaid” Inspires Six-Figure Sleeping Bag Biz

Synopsis

A Hollywood special-effects artist turned his trade into a kids' brand making unique ocean-themed sleeping bags inspired by 'The Little Mermaid,' reaching six-figure revenue. The product combines creative design with a physical children's good.

Ideas in this episode

• Character / IP-led ecommerce brand

  A Hollywood special-effects artist turned his craft into a kids' brand selling ocean-themed sleeping bags inspired by 'The Little Mermaid,' reaching six-figure revenue.