#585 - If At First You Don’t Succeed, Make DIY Journals

Synopsis
Two friends who initially tried building an online wedding platform pivot to a monthly subscription sending personalised DIY journals to subscribers. The episode covers the pivot from marketplace to recurring physical-product subscription.
Ideas in this episode
- Subscription box ecommerce
Two friends pivot from an online wedding platform to a monthly subscription sending personalised DIY journals. The episode tracks the move from marketplace to recurring physical-product subscriptions.