#039 – Success Ten Years in the Making with Amir Salihefendic of Doist

Synopsis

Amir Salihefendic, founder of Doist (Todoist, Twist), recounts the decade-long journey from a dorm-room to-do app to a remote-first company with one of the most popular productivity apps ever built. The episode emphasises patience, deep work, and remote culture rather than a tactical playbook.

Ideas in this episode

• Notion-killer productivity app

  Amir Salihefendic describes building Doist's Todoist and Twist into widely used productivity and team-communication apps over a decade, positioning them as alternatives in the productivity/docs space.

• Bootstrapped micro-SaaS portfolio

  Amir Salihefendic recounts Doist's decade-long build of Todoist and Twist into a remote-first productivity company, framing it as patient, deep-work compounding rather than rapid micro-SaaS tactics.