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#015 – Data-Driven Marketing and Sales with Alex MacCaw of Clearbit

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Synopsis

Alex MacCaw, founder of Clearbit (a data API for enriching leads and contacts), explains how he started the company solo and grew it to millions in annual profit by serving over 1,000 customers with data-driven marketing and sales techniques.

Ideas in this episode

  • Data-as-a-service startup

    Alex MacCaw explains how he started Clearbit, a data API that enriches leads and contacts, as a solo founder and grew it to millions in annual profit with over 1,000 customers.

  • Lead scraping service

    Alex MacCaw describes Clearbit, a B2B data API that enriches leads and contacts for sales and marketing teams, growing to millions in annual profit across 1,000+ customers.