#042 – Bootstrapping in a Crowded Market with Gareth and Jonathan Bull

Synopsis

Brothers Gareth and Jonathan Bull bootstrapped EmailOctopus, an email marketing service competing against giants like Mailchimp. They cover the business and personal challenges of working with a sibling while growing a profitable company in a crowded space.

Ideas in this episode

• Independent email-marketing SaaS

  Sibling co-founders bootstrapped EmailOctopus into a profitable email-marketing business in a category dominated by Mailchimp.