How He Built $11,000/m Side Hustle By Adding This Ingredient In His Coffee

Synopsis
Eli Mash co-founded Makor Coffee, an anti-inflammatory turmeric coffee brand doing $100k/year in revenue and $11k/month in MRR while he keeps a full-time job. He found a local contract manufacturer to skip certification costs, built social proof with influencers before spending on ads, and locked in revenue with subscriptions, bundles and free shipping.
Ideas in this episode
- DTC beverage brand
Mash co-founded Makor Coffee, an anti-inflammatory turmeric coffee doing $100k/year in revenue and $11k/month in MRR via subscriptions, bundles, and free shipping.