Noah KaganApr 23, 202338m340.2K views

How I Turned $500 Into A $2 Billion Business

Name: How I Turned $500 Into A $2 Billion Business
Uploaded: 2023-04-23
Duration: 37 min 56 s
Description: Noah visits Brian Smith, founder of UGG boots, who turned a $500 stake into a $2B/year brand before nearly losing the company. They cover UGG's early marketing strategy, how much it eventually sold for, and Brian's advice for starting a billion-dollar business.

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Synopsis

Noah visits Brian Smith, founder of UGG boots, who turned a $500 stake into a $2B/year brand before nearly losing the company. They cover UGG's early marketing strategy, how much it eventually sold for, and Brian's advice for starting a billion-dollar business.