The $1,000 Postcard Side Hustle: Turn Junk Mail Into High Profits

Synopsis

Rachel and Dalton of Big Sky Automation built a side hustle around USPS Every Door Direct Mail postcards, stacking multiple local advertisers on a single oversized card and selling the exposure at a profit. They've mailed 20 cards in seven months. The episode covers the EDDM mechanics, sales pitch, category exclusivity, design/print fulfillment, and how to retain advertisers and scale geographically.