Jojo Hedaya, founder @ Unroll.Me

Synopsis

Jojo Hedaya of Unroll.Me explains how a non-technical founder grew a company with zero marketing budget through unusual marketing strategies. The talk covers the idea, naming, growth, sharing, acquisition, post-acquisition experience, and lessons.

Ideas in this episode

• Brand-naming agency

  Jojo Hedaya of Unroll.Me explains how a non-technical founder grew a company with zero marketing budget through unusual marketing strategies — the talk covers the idea, naming, growth, sharing, acquisition and lessons.

• AI email tool (Cursor for email)

  Jojo Hedaya of Unroll.Me explains how a non-technical founder grew the company with zero marketing budget through unusual marketing — naming, sharing, viral acquisition, post-acquisition life and lessons; zero-budget distribution playbook.