How to meet anyone you want

Synopsis
Greg and Jonathan Courtney walk through Greg's cold-DM framework: a 'canvas strategy' that gives value first (a one-page visual or a tailored teardown), the 'With or Without You' strategy (offer a guest appearance or mutual intro whether or not the person replies), the value-first mindset, and a 3-step DM sequence with a follow-up. Stories include Greg meeting Weezer frontman Rivers Cuomo via a custom canvas and Jonathan meeting NYT bestselling author Jake Knapp through similar outreach.
Ideas in this episode
- B2B prospecting gifts
Greg and Jonathan explain the canvas strategy, value-first DMs, With or Without You offers, and a three-step follow-up sequence for meeting high-value people.
- Cold email outreach agency