Stop Wasting Money on Bad Ideas. Do This Instead.

Synopsis
Solo episode on validating business ideas cheaply: changing a product's form factor to unlock demand, and using Higgsfield AI image/video generation to create realistic ads, mockups and videos for rucking gear, health products and supplements in minutes — test fast, look legit, let demand decide.
Ideas in this episode
- ChatGPT-generated digital products
The episode shows how Higgsfield-style AI ads and mockups can validate new print-on-demand designs cheaply, with only the winning creative turned into listed products.