The Koerner Office46m2.7K views

A Secret Growth Hack to Steal Free Customers

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Synopsis

Growth marketer Edward Sturm shares his tactic of taking over abandoned Meetup groups for $50-$100 to access thousands of free local leads, plus curious learner bias, unbundling big SaaS features into focused AI tools, bottom-of-funnel SEO, and YouTube Shorts strategies.

Ideas in this episode

  • Programmatic SEO site

    Edward Sturm's playbook of taking over dormant local business and tech Meetup groups for $50 to $100 to access thousands of free local leads applies as a channel, paired with unbundled single-feature AI tools as top-of-funnel lead magnets.