How to Engineer Serendipity | Matt Mullenweg, Automattic

Synopsis
Matt Mullenweg (Automattic/WordPress, ~30% of the web) on distributed work, how remote opened a 'bigger pond to fish in', how to 'engineer serendipity', why writing online matters, async timezones and why Automattic acquired Tumblr.
Ideas in this episode
- Buy-and-build holding company
Video covers How to Engineer Serendipity | Matt Mullenweg, Automattic.