Living in a garage to building the $1B+ 'Savannah Bananas'

Synopsis

Jesse Cole, founder of the Savannah Bananas, walks through his arc from living in a garage with $260 in the bank to a touring entertainment property reportedly past $1B in value. Chapters lean on PT Barnum / Walt Disney / Bill Veeck references, the 12-star experience, idea-generation habits, and 'attracting vs recruiting'. Mostly a personal narrative with showbiz principles.

Ideas in this episode

• Franchise sales / development

  Video covers Living in a garage to building the $1B+ 'Savannah Bananas'.

• Niche in-person experience business

  Jesse Cole (Savannah Bananas) on going from living in a garage with $260 to a $1B+ touring entertainment property — PT Barnum / Walt Disney / Bill Veeck references, the 12-star experience, attracting vs recruiting, showbiz principles.

• Creator-led ecommerce brand