My First MillionDec 28, 202112m24K views

How Miss Excel Is Making $100,000/Day On TikTok

Name: How Miss Excel Is Making $100,000/Day On TikTok
Uploaded: 2021-12-28
Duration: 12 min 8 s
Description: Case study of Kat Norton (Miss Excel): how a corporate Excel trainer became a TikTok creator, monetised viral content with a 'sexy' macro template business, scaled past $100K/day, grew into corporate training, and built a lifestyle and B2B sales motion on top of it. Pure influencer-economy study.

Watch on YouTube

Synopsis

Case study of Kat Norton (Miss Excel): how a corporate Excel trainer became a TikTok creator, monetised viral content with a 'sexy' macro template business, scaled past $100K/day, grew into corporate training, and built a lifestyle and B2B sales motion on top of it. Pure influencer-economy study.

Ideas in this episode

Niche TikTok channel
Miss Excel shows a tutorial niche becoming a template, corporate training, and B2B sales business reportedly making $100,000/day.