How Beardbrand Got 50 Million Views on YouTube

Synopsis

Eric Bandholz (Beardbrand co-founder) at Con Con 2018 on getting 50M YouTube views: why YouTube, growth strategy, consistency and systems, the power of collaboration, and optimizing for watch time — a step-by-step process for 175,000 views/day.

Ideas in this episode

• Male grooming DTC brand

  Eric Bandholz explains Beardbrand's YouTube growth system, including 50M views and a process reaching 175,000 views/day.

• YouTube-driven digital products

  Beardbrand's 175,000-views-a-day cadence shows how a faceless or personality-led niche YouTube channel can compound through consistency, collaboration, systems, and watch-time optimization.