Is Solopreneurship As Good As It Sounds?

Synopsis
Greg on the realities of solopreneurship: the canned pitch is freedom, control and flexibility, but ~80% of the 24 million US small businesses are solopreneurs and many report loneliness, pressure, limited skill set, easy burnout, no backup and potential bias from working alone. The episode maps the downsides and proposes mitigations (peer groups, advisors, automation) without selling a specific product.