My Apps Failed Until I Discovered This Playbook ($35K/month apps)

Synopsis

Loïc Berthelot has co-founded three SaaS apps at $35K MRR each, all using the same builder-creator playbook: pair a builder with a creator who owns the audience. Chapters cover the playbook, the creator-as-co-founder structure, growth channel, and tech stack.

Ideas in this episode

• Mini-tools strategy / portfolio

  Loïc Berthelot's three $35K-MRR SaaS all use the same builder + creator-co-founder playbook, splitting equity with a creator who owns the audience.